The Caterpillar login process with action management backend was a user interface and user experience project as part of their World Usability Day contest. The login was conceptualized and prototyped using Figma and utilized Caterpillar’s brand standards and design library. This project was a team effort, which I led and presented to Caterpillar, our solution.

The login was redesigned to retain more client information, cleared up the backend, and created a more natural user flow if they did not know their dealer information. The first screen moved the sign in to the top to prevent duplication in the backend and removed unnecessary account profiles. The user logged on with their email address and had the option of using their social media logins. The terms of service were also simplified and moved before the registration of the account.

The next step allowed the user to determine what to do with their Cat account and eliminated the linear path, which did not work in Caterpillar’s previous registration process. This new process informed the backend of the user type, whether a small farmer, a dealer, a business-to-business account, or a Cat employee. Also, the user did not need to know dealer information to create an account — the process allowed for the tracking of assets and managing accounts.

An account management screen allowed the user to review their information and add or edit changes. Finally, a success screen was added to show the account was created.

The final product was a success. The client was thrilled with the work and was impressed with our redesign of the nonlinear account creation process. Overall, I earned high marks with my team, class, and Caterpillar with the registration design.